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Patient Privacy Monitoring 2021
Many High-Performing Options for Keeping Records Safe
To combat the rising number of patient privacy breaches, healthcare organizations are increasingly using patient privacy monitoring solutions for regulatory compliance, efficiency, and peace of mind around medical record access. Overall, patient privacy monitoring is one of the highest-scoring markets KLAS measures. For this report, KLAS interviewed 148 healthcare organizations about their customer experience and tracked 48 recent purchase decisions through our Decision Insights† research to learn why certain solutions are being chosen and who can reliably lead organizations to success.
† Note: KLAS’ Decision Insights data conveys the future plans of current and potential customers in a given market segment. For more details, see the About This Report section.
Amid Rapid Growth, Maize Analytics & Protenus Maintain Very High Customer Satisfaction
Top performers Maize Analytics (recently acquired by SecureLink) and Protenus stand out in a high-performing market; both are frequently chosen in new purchase decisions and have no validated competitive replacements to date. Both vendors’ customers receive proactive, responsive, and meaningful service and say their vendor’s AI and machine learning technology provides several benefits—key among them, reduced manual investigations and audits. Each vendor also receives praise for some unique characteristics. Maize Analytics customers report the vendor’s training, superb support, and fast response times drive high value. Not only do Protenus clients report extremely high satisfaction, but almost every customer evangelizes their experience and is highly likely to recommend the solution. They also highlight the intuitive and user-friendly interface. Both vendors have proven their ability to meet needs across organization sizes, though Maize customers include a larger proportion of midsize hospitals; most of Protenus’ customer base is made up of larger hospitals and health systems.
Decision Insights: Maize Analytics
Organizations making new purchases are interested in Maize Analytics because of functionality, cost, the vendor’s reputation, and the pre-sales experience; organizations view the cost as lower given the AI and machine learning capabilities Maize offers. Organizations who considered Maize but ultimately did not choose them often cite a less user-friendly product experience.
Decision Insights: Protenus
Prospective Protenus customers gravitate to the solution largely based on its technology and functionality. Respondents feel the platform offers deeper or more advanced features than other options, specifically mentioning the AI and machine learning. These organizations say they prefer the Protenus user experience, calling it intuitive and user friendly. Organizations who considered but did not choose Protenus most often cite cost and some missteps with references (e.g., they were given references to organizations with a different EMR). Some prospective clients mention cost concerns, though current customers rate Protenus high for money’s worth.
Market Pioneer Imprivata (FairWarning) Drives New Wins with References & Functionality; Challenges Continue for Customers Not Using Managed Privacy Services
Overall satisfaction with FairWarning, recently acquired by Imprivata, is above the KLAS-measured HIT average (83.1) but behind the average in this market segment (89.8). Managed privacy services (MPS) are a particular differentiator for FairWarning customers. Those who use Imprivata’s MPS report notably higher satisfaction (by almost 10 points) than those who don’t. MPS clients are particularly satisfied with their ability to leverage and adopt product features. A few MPS clients have reported occasional misses from the vendor over the past year, yet as a group, they have consistently scored high the past two years. Non-MPS customers are more likely to feel the product doesn’t have all the functionality they need, doesn’t work as promoted, and isn’t being adequately developed. With a strong market presence, FairWarning sees new wins due to peer references and capable functionality. However, prospective customers feel the vendor lags behind competitors in some areas. Organizations that replace the FairWarning product or consider but do not choose it most often cite the need for deeper or more advanced technology. While the latest product version includes AI capabilities, those capabilities are not often recognized by current or potential customers. Customers leaving also mention the cost for storage or feeds.
Why Use MPS?
Managed privacy services (MPS) provide a first line of defense against privacy breaches through a dedicated outsourced privacy team. Regardless of the vendor used, MPS may help alleviate organizations’ resource, budget, and time constraints. Vendors may provide MPS themselves or partner with outside firms.
iatricSystems Largely Selected because of Preexisting Relationships; Technology Not Yet Seen as On Par with Market Leaders
iatricSystems, a long-standing industry player, has a significant presence in small to midsize organizations, many of whom are MEDITECH users. iatricSystems benefits from existing relationships—4 of the 5 organizations who chose the vendor did so because iatricSystems was an incumbent vendor, either with old patient privacy products or other solutions. Current customers report smooth upgrades and responsive support, though some would like the support to be more proactive. Some also specifically note a poorer experience since recent M&A activity (2018 acquisition by Harris Healthcare, 2019 acquisition of Haystack Informatics). Several respondents see iatricSystems as less progressive than other vendors in the space; organizations replacing Security Audit Manager cite functionality and technology as their primary reasons. Some current customers express hope for the potential benefits of the Haystack platform.
Solid Options Abound Regardless of Current EMR Vendor; Experiences Vary for Epic & MEDITECH Organizations Using Imprivata (FairWarning)
One critical consideration for provider organizations looking for a privacy monitoring solution is the vendor’s ability to seamlessly access records from the organization’s EMR, the home of most data being analyzed.
Organizations using Cerner’s EMR often use other Cerner HIT applications, including Cerner P2 Sentinel, which has historically generated low satisfaction; KLAS has validated a few organizations live on the vendor’s new version, which has shown early indications of improved performance. Those looking beyond P2 Sentinel have several good options: Imprivata (FairWarning), Maize Analytics, or Protenus all receive high ratings from Cerner users.
Organizations using Epic tend to find a high level of success with Maize Analytics and Protenus. Imprivata (FairWarning) customers using Epic report mostly positive experiences. Some customers mention challenges with how long it takes for the Epic log to be ingested into the FairWarning solution, and some also say Epic audit trails aren’t robust enough for clients’ patient privacy monitoring needs.
A large portion of iatricSystems’ customer base is small to midsize hospitals using MEDITECH, and they have found success with that focus. Imprivata (FairWarning) customers who use MEDITECH report challenges ingesting the EMR data and insufficient detail in the audit trails.
A Note about RadarFirst
RadarFirst is a privacy incident response platform that works alongside solutions measured in this report. RadarFirst augments data from these platforms with local, state, and federal regulations to guide organizations through a privacy incident response. KLAS has spoken with a small handful of RadarFirst customers, and feedback from this very limited sample has been consistently positive.
Vendors at a Glance
Vendors ordered alphabetically
Cerner†
Less frequently considered solution. Target base for P2 Sentinel has been Cerner EMR clients, though Cerner reports plans to sell to non-Cerner organizations. Customers currently being migrated to the newest version, which reportedly has machine learning capabilities. Early perceptions of newer version are positive; as more customers go live, KLAS intends to report on their experience. Customer satisfaction with the older version has been low for some time. All new wins are current Cerner customers. Those replacing Cerner are often looking for more feature-rich solutions from third-party vendors.
“We are in the process of switching to Cerner’s P2 Sentinel. One of the reasons we are switching is that the electronic prescribing of controlled substances is completely certified in Cerner’s tool. Cerner also knows their audit data and can generate a lot of reports for us. They have all of the reports written. They know the Cerner audit data coming in, so it is easy for them to generate a lot of the things that we would have to build manually if we worked with a different vendor.” —IT director
“One of the issues with P2 Sentinel is that we are really relying on people. The things we can identify as privacy issues, like inappropriate access to medical records, are driven by consumer complaints. We could run reports for access and try to do the data analysis to figure out whether there is an issue somewhere, but there is so much information. In this day and age, what we are really looking for is some kind of machine learning or AI that can look at hundreds of different data points and help us identify without human intervention whether we have problems in our medical records with inappropriate access. We want to do our best to protect our patients’ information.” —Compliance/privacy manager
† Though the number of interviewed organizations meets KLAS’ data thresholds, no performance ratings for Cerner are shared in this report as KLAS has not yet validated P2 Sentinel customers outside of Cerner’s EMR customer base. KLAS will look to share performance ratings on Cerner once P2 Sentinel is competitively considered as a standalone solution.
iatricSystems
Established vendor in the space; acquired Haystack Informatics in early 2019. Predominately used by small to midsize organizations, most of whom use MEDITECH’s EMR. Some organizations optimistic about Haystack’s technology. Customers replace iatricSystems because technology and functionality are seen as less advanced than other options. New decisions for iatricSystems predominately occur where they are the incumbent vendor for old patient privacy products or other solutions.
“The draw of using Haystack was the AI functions. iatricSystems allows auditing. They have streamlined their product. They also work with one of our third-party systems, so everything ties together. That was one of their selling points. Ultimately, we decided to go with this solution because we were already using iatricSystems’ product, and they were essentially offering an upgrade for nothing. We were just shopping around to see whether there were other opportunities out there that would supersede iatricSystems’ product.” —IT manager
“The vendor showed us what their reporting would look like. We quickly determined that the solution wasn’t going to work for us. The vendor had an okay system, but it wasn’t nearly as evolved or developed as what we saw from other vendors.” —Privacy director
Imprivata (FairWarning)
FairWarning’s brand has longevity and name recognition in the industry. Recently acquired by Imprivata. Prospective customers gravitate to FairWarning due to peer evangelism or references. Some believe FairWarning’s technology is not equal to that of newer market entrants. Cost is a concern for those that have replaced the solution. Customers can choose whether to use managed privacy services (MPS). Those who do so often report higher satisfaction than those who don’t.
“Some hospital organizations near us used FairWarning’s system, so we got some insights from them, and they were fairly happy with the system. That helped our decision. There were a couple of other vendors we looked at, but their systems didn’t have the same capabilities that we were looking for. FairWarning’s system was specific to our EMR, and we were looking for it to work with our HR software to give us certain reporting capabilities. We wanted the system to interact with our employees and to know who the guarantor of the patient was so that we could be alerted when records were accessed. We wanted the system to provide us with information when the access was inconsistent with our employees’ job duties, addresses, and more. We wanted the system to know what site people worked at, what their job duties were, how often they would interact with a chart, and whether that was consistent with their roles. We were looking for some detailed reporting. Our issue was with employees accessing information that shouldn’t have been accessed.” —HIM director
“False positives with the system are much more prevalent than what we generally have experienced with another system. We want to use a product that is stronger with AI.” —Senior corporate council
Intruno
Focuses on large ambulatory practices and small hospitals. The few organizations that selected them cited a strong, usable product. Those that ultimately selected another vendor recognized strong leadership within Intruno but had concerns with vendor stability and viability.
“The system’s features were amenable to our work environment and our organized structure. We mostly do clinical research. Another driving factor was the ability to modify the system to be able to fit our process flow. The system is user friendly. We set filters for monitoring, but I really liked the ability to utilize the system as a tool to track and maintain investigations and develop specific categories that fit within our organization.” —Compliance director
“We looked at Intruno’s system, but it was a lot like the system we were already on. The person that built it is really bright. The system is in the cloud. It worked a lot better and had more analytics than our previous system, but I was looking for something a little stiffer.” —Privacy manager
Maize Analytics
2021 Best in KLAS winner. Continues to be a top performer and is growing fast, particularly among midsize hospitals. Recognized for great service and support and good technology. New decisions are driven by Maize’s reputation and pre-sales experience, functionality, and lower price point. While no organizations have validated replacing Maize, those that considered them but did not select them often cite user experience as being better with the other solution they chose (most often Protenus). Acquired in May 2021 by SecureLink.
“For the most part we are now on Maize Privacy Solution. We went through a formal RFP and narrowed our decision down to a couple of products. Maize Analytics had expertise with our EMR; they had people that worked for our EMR vendor that were now working at Maize Analytics. Our EMR is somewhat problematic in terms of trying to get things to work, so knowing someone that knows our EMR inside and out is great. Having a client that is flexible and is in several other hospitals is the best thing in the world. That is what really won us over on Maize Analytics. They were really responsive and flexible. We would buy the product again if we had the choice.” —Chief compliance officer
“We queried other health systems of our size as we were making our decision, and Maize Analytics was one of the names that kept popping up. We did demos with them, but in the end, we chose to go with another vendor with a more user-friendly product and more advanced machine learning.” —Privacy officer
Protenus
Consistently scores in the mid to high 90s. Rapidly growing. Has a track record of high customer satisfaction, with customers specifically highlighting the quality service and strong product capabilities. Protenus serves some very large organizations. Customers point to user experience as both a current satisfier and a reason for selecting Protenus. AI and machine learning capabilities are decision drivers as well. Organizations that consider but don’t select Protenus often cite cost as contributing factor.
“We chose Protenus because even though the cost was a little higher than other vendors’, we were able to keep the investigation piece in-house rather than farm it outside to the software company. Protenus also seemed to have the AI machine learning much further developed than any other vendor we looked at who even had that as a feature of their product. We didn’t want the system to identify; we wanted it to be able to weed out accesses that were most likely appropriate. We don’t want to look at those, and that is where machine learning and AI come in. The user interface was also really intuitive and visual, and it didn’t take rocket science to figure out where to click and go. We are able to pick and choose case types that we want to investigate. We had been using a homegrown solution to manage all our work products specific to HIPAA violations that are not related to inappropriate access. Protenus was looking into developing a case management module for those cases at the time. That was a big thing because then we could retire our homegrown system.” —Privacy officer
“Protenus’ system had the features and functionality that we wanted. We were especially excited by the system’s ability to scan local media names that could be included when looking for violations. However, the system cost more than the other system we looked at. We were disappointed not to be able to go with Protenus’ system.” —Compliance officer
Veriphyr
Offers machine learning–based platform that as of today is not on many provider organizations’ radars. Was rarely considered in new decisions validated as part of this study. KLAS has interviewed a few current customers, though the sample is too small for performance feedback to be shared.
About This Report
Data for this report comes from two sources: (1) KLAS performance data and (2) KLAS Decision Insights data.
KLAS Performance Data
Each year, KLAS interviews thousands of healthcare professionals about the IT products and services their organizations use. These interviews are conducted using a standard quantitative evaluation, and the scores and commentary collected are shared in reports like this one and online in real time so that other healthcare professionals can benefit from their peers’ experiences. The questions from the standard evaluation are organized into six customer experience pillars—culture, loyalty, operations, product, relationship, and value.
The performance data in this report was collected over the last 12 months, and the number of unique responding organizations is given in the chart below.
What Does “Limited Data” Mean?
Some products are used in only a small number of facilities, some vendors are resistant to providing client lists, and some respondents choose not to answer particular questions. Thus a vendor’s sample size may vary from question to question and may not reach KLAS’ required threshold of 15 unique respondents. When a vendor’s sample size for a particular question is less than 15, the score for that question is marked with an asterisk (*) or otherwise designated as “limited data.” If the sample size is less than 6, no score is shown. Note that when a vendor has a low number of reporting sites, the possibility exists for KLAS scores to change significantly as new surveys are collected.
Overall scores are measured on a 100-point scale and represent the weighted average of several yes/no questions as well as other questions scored on a 9-point scale.
KLAS Decision Insights Data
All references in this report to organizations’ purchasing motivations come from KLAS’ Decision Insights data. Since 2017, KLAS has been gathering information as to which vendors are being replaced, considered, and purchased and what factors drive these decisions. KLAS Decision Insights data does not represent a comprehensive census or win/loss market share study. Rather, it is intended to help provider organizations understand which vendors have market energy and why.
Writer
Amanda Wind
Designer
Jess Wallace-Simpson
Project Manager
Natalie Jamison
This material is copyrighted. Any organization gaining unauthorized access to this report will be liable to compensate KLAS for the full retail price. Please see the KLAS DATA USE POLICY for information regarding use of this report. © 2024 KLAS Research, LLC. All Rights Reserved. NOTE: Performance scores may change significantly when including newly interviewed provider organizations, especially when added to a smaller sample size like in emerging markets with a small number of live clients. The findings presented are not meant to be conclusive data for an entire client base.